As per an article on futurism.com, “Researchers have found that including the words “artificial intelligence” in product marketing is a major turn-off for consumers, suggesting a growing backlash and disillusionment with the tech — and that startups trying to cram “AI” into their product are actually making a grave error.

As detailed in a new study published in the Journal of Hospitality Marketing & Management, researchers presented 1,000 respondents with questions and descriptions of products. Surprisingly — or perhaps not, depending on your perspective — they found that products described as using AI were consistently less popular.”

Read more at source below.

Source: futurism.com